cookie policy

This Cookie Policy explains how smetanka.me uses cookies and similar technologies. It should be read together with the Privacy Policy.

Cookies are small files stored on your device by a website or third-party service. Similar technologies include local storage, pixels, and scripts that remember settings or measure site usage.

Strictly necessary

These are required for the site to work, to remember your cookie preference, and to process payments securely through Stripe Checkout. They cannot be switched off through the cookie banner because the site or checkout would not work properly without them.

Analytics

If you consent, we use Google Analytics through Google Tag Manager and Microsoft Clarity to understand how visitors use the site: for example, which pages are visited, approximate location, device/browser type, traffic source, clicks, taps, scrolling, and basic interactions. Clarity provides heatmaps and reconstructed session recordings. Analytics is optional and these services are loaded only after you accept it.

Analytics is never loaded on confirmation, unsubscribe, paid-download, order-confirmation, or checkout-success pages because those URLs can contain private transaction or access information.

Marketing

We do not use marketing, advertising, remarketing, or profiling cookies.

Google Analytics and Google Tag Manager are provided by Google Ireland Limited. Google may process analytics data on servers outside the EEA. Where data is transferred internationally, Google relies on applicable transfer safeguards such as the EU–US Data Privacy Framework and/or Standard Contractual Clauses.

We use Google Analytics for site measurement only. We do not use it for advertising, remarketing, or individual profiling.

Microsoft Clarity provides heatmaps and reconstructed session recordings that help us understand how visitors interact with the site. It may process clicks, taps, mouse movements, scrolling, page navigation, device/browser information, and approximate location.

Sensitive text and form input are masked. Clarity is loaded only after you accept analytics, and advertising storage remains disabled.

When you first visit the site, the cookie banner lets you:

– accept all cookies,

– decline all non-essential cookies,

– customize your choices.

Analytics is off by default and is enabled only if you consent. You can change or withdraw consent at any time.

Your choice is stored in your browser together with the consent-policy version and the time of your decision. A new policy version asks for consent again.

You can also delete or block cookies in your browser settings. If you block strictly necessary cookies, parts of the site or checkout may not work correctly.

For questions about cookies or privacy, email a@smetanka.me.

We may update this Cookie Policy. The current version is always published on this page.